Nd\u00ebrsa shitjet online jan\u00eb rritur nga 2.8% n\u00eb 17.1% t\u00eb t\u00eb gjitha shitjeve me pakic\u00eb gjat\u00eb 10 viteve t\u00eb fundit (burimi: ONS), t\u00eb kesh nj\u00eb faqe eCommerce nuk \u00ebsht\u00eb garanci e suksesit.<\/p>\n
Rritja e jasht\u00ebzakonshme e numrit t\u00eb tregtar\u00ebve online dhe teknikat e sofistikuara dhe t\u00eb shtrenjta q\u00eb shum\u00eb prej tyre p\u00ebrdorin p\u00ebr t\u00eb t\u00ebrhequr klient\u00eb t\u00eb rinj do t\u00eb thot\u00eb q\u00eb konkurrenca p\u00ebr shitjet \u00ebsht\u00eb m\u00eb e nxeht\u00eb se kurr\u00eb m\u00eb par\u00eb.<\/p>\n
N\u00eb k\u00ebt\u00eb artikull, ne do t\u00eb shikojm\u00eb m\u00ebnyrat se si uebfaqet m\u00eb t\u00eb vogla t\u00eb eCommerce, t\u00eb cilat nuk kan\u00eb luksin e analiz\u00ebs s\u00eb tregut t\u00eb Big Data ose buxhetet e m\u00ebdha t\u00eb marketingut, mund t\u00eb p\u00ebrmir\u00ebsojn\u00eb shitjet e tyre.<\/p>\n
P\u00ebrmir\u00ebsimi i shpejt\u00ebsis\u00eb s\u00eb ngarkimit t\u00eb uebfaqes tuaj n\u00eb shfletuesin e nj\u00eb p\u00ebrdoruesi \u00ebsht\u00eb treguar t\u00eb ket\u00eb nj\u00eb ndikim t\u00eb r\u00ebnd\u00ebsish\u00ebm n\u00eb numrin e shikimeve t\u00eb uebfaqeve, normat e konvertimit dhe shitjet e p\u00ebrgjithshme. Sipas Kissmetrics, edhe nj\u00eb vones\u00eb nj\u00eb sekond\u00eb n\u00eb koh\u00ebn e ngarkimit mund t\u00eb zvog\u00ebloj\u00eb normat e konvertimit deri n\u00eb 7%. Zhdukja e k\u00ebsaj vonese, pra, mund t\u00eb jet\u00eb ndryshimi midis suksesit dhe d\u00ebshtimit.<\/p>\n
Pse shpejt\u00ebsia e faqes s\u00eb internetit \u00ebsht\u00eb kaq e r\u00ebnd\u00ebsishme?<\/strong><\/p>\n Ka dy arsye.<\/p>\n S\u00eb pari, me brez t\u00eb gjer\u00eb me shpejt\u00ebsi t\u00eb lart\u00eb dhe 4G, p\u00ebrdoruesit e internetit presin q\u00eb faqet e internetit t\u00eb ngarkohen shum\u00eb shpejt dhe do t\u00eb largohen nga faqja n\u00ebse faqja e internetit q\u00ebndron p\u00ebr nj\u00eb koh\u00eb t\u00eb gjat\u00eb. \u00c7do p\u00ebrdorues q\u00eb largohet \u00ebsht\u00eb, potencialisht, nj\u00eb shitje e humbur. Arsyeja tjet\u00ebr \u00ebsht\u00eb se faqet e internetit m\u00eb t\u00eb shpejta renditen m\u00eb mir\u00eb n\u00eb motor\u00ebt e k\u00ebrkimit. Pra, n\u00ebse uebfaqja juaj ngarkohet m\u00eb shpejt, do t\u00eb renditeni m\u00eb lart dhe do t\u00eb merrni m\u00eb shum\u00eb trafik.<\/p>\n P\u00ebr t\u00eb rritur shpejt\u00ebsin\u00eb e faqes s\u00eb internetit, duhet t\u00eb p\u00ebrdorni tema t\u00eb lehta, t\u00eb \u00e7instaloni shtojcat e pap\u00ebrdorura, t\u00eb p\u00ebrdorni caching dhe rrjete t\u00eb shp\u00ebrndarjes s\u00eb p\u00ebrmbajtjes, t\u00eb optimizoni imazhet dhe t\u00eb p\u00ebrdorni kompresimin. P\u00ebrve\u00e7 k\u00ebsaj, ju gjithashtu duhet t\u00eb kontrolloni q\u00eb web hosti juaj p\u00ebrdor server\u00eb me performanc\u00eb t\u00eb lart\u00eb t\u00eb optimizuar p\u00ebr hostimin e faqeve n\u00eb internet.<\/p>\n P\u00ebrdoruesit e internetit jan\u00eb nj\u00eb grup i zgjuar dhe nuk do t\u00eb q\u00ebndrojn\u00eb n\u00eb faqet e internetit q\u00eb duken t\u00eb pa besueshme. Fatkeq\u00ebsisht, disa biznese t\u00eb v\u00ebrteta b\u00ebjn\u00eb gabime n\u00eb uebfaqen e tyre q\u00eb i b\u00ebn ata t\u00eb duken m\u00eb pak se t\u00eb respektuar. K\u00ebtu \u00ebsht\u00eb nj\u00eb list\u00eb e k\u00ebrkesave themelore t\u00eb nevojshme n\u00eb uebfaqen tuaj t\u00eb internetit p\u00ebr t\u00eb bindur klient\u00ebt se jeni nj\u00eb biznes legjitim:<\/p>\n Gj\u00ebja e fundit q\u00eb d\u00ebshironi q\u00eb klient\u00ebt e mundsh\u00ebm t\u00eb shohin kur shikojn\u00eb produktet tuaja \u00ebsht\u00eb nj\u00eb njoftim nga Google, Microsoft ose Mozilla, duke u th\u00ebn\u00eb atyre se uebfaqja juaj nuk \u00ebsht\u00eb e sigurt.<\/p>\n N\u00ebse nj\u00eb uebfaqe \u00ebsht\u00eb e sigurt, nj\u00eb ikon\u00eb e dryit shfaqet n\u00eb shiritin e adresave, n\u00ebse nuk \u00ebsht\u00eb, do t\u00eb thot\u00eb “jo e sigurt” ose do t\u00eb tregoj\u00eb nj\u00eb ikon\u00eb informacioni.<\/p>\n E vetmja m\u00ebnyr\u00eb q\u00eb uebfaqja juaj t\u00eb fitoj\u00eb nj\u00eb ikon\u00eb t\u00eb sigurt t\u00eb dryit \u00ebsht\u00eb t\u00eb merrni nj\u00eb certifikat\u00eb SSL nga web hosti juaj. Certifikatat SSL kodojn\u00eb t\u00eb dh\u00ebnat e d\u00ebrguara midis shfletuesit t\u00eb nj\u00eb p\u00ebrdoruesi dhe uebfaqes tuaj duke parandaluar vjedhjen e detajeve t\u00eb kart\u00ebs s\u00eb kreditit dhe informacioneve t\u00eb tjera personale gjat\u00eb transportit. Pa nj\u00eb certifikat\u00eb SSL, shum\u00eb klient\u00eb t\u00eb mundsh\u00ebm do t\u00eb pezullohen nga blerja nga ju dhe do t\u00eb blejn\u00eb produkte diku tjet\u00ebr.<\/p>\n Shqyrtimet\/reviews jan\u00eb b\u00ebr\u00eb nj\u00eb pjes\u00eb integrale e p\u00ebrvoj\u00ebs s\u00eb blerjeve online dhe miliona njer\u00ebz i p\u00ebrdorin ato para se t\u00eb b\u00ebjn\u00eb nj\u00eb blerje. Sipas Capterra, 88% e klient\u00ebve u besojn\u00eb vler\u00ebsimeve po aq sa rekomandimeve personale. N\u00ebse nuk keni krijuar llogari n\u00eb faqe t\u00eb tilla si Google My Business, Trust Pilot ose Facebook, tani \u00ebsht\u00eb koha p\u00ebr t\u00eb filluar.<\/p>\n Pa vler\u00ebsime, kompania juaj \u00ebsht\u00eb n\u00eb nj\u00eb avantazh t\u00eb ve\u00e7ant\u00eb pasi klient\u00ebt nuk kan\u00eb ndonj\u00eb opinion t\u00eb paansh\u00ebm, t\u00eb pal\u00ebve t\u00eb treta mbi t\u00eb cilat t\u00eb verifikojn\u00eb vendimet e tyre t\u00eb blerjes.<\/p>\n Nj\u00eb grup i mir\u00eb vler\u00ebsimesh do t’u jap\u00eb besim klient\u00ebve t\u00eb rinj n\u00eb blerjen nga ju.<\/p>\n P\u00ebrshtypjet e para llogariten dhe n\u00ebse t\u00eb dh\u00ebnat tuaja t\u00eb Google Analytics tregojn\u00eb se njer\u00ebzit largohen nga uebfaqja juaj mjaft shpejt (d.m.th., koh\u00eb t\u00eb shkurtra sesioni dhe norma t\u00eb larta k\u00ebrcimi – bounce rates), at\u00ebher\u00eb \u00ebsht\u00eb nj\u00eb shenj\u00eb se uebfaqet tuaja nuk po punojn\u00eb n\u00eb m\u00ebnyr\u00eb efektive.<\/p>\n Shpesh, kjo \u00ebsht\u00eb p\u00ebr shkak t\u00eb p\u00ebrmbajtjes s\u00eb shkruar keq ose dizajnit t\u00eb dob\u00ebt t\u00eb uebfaqes. Ju duhet t\u00eb siguroheni q\u00eb pas mb\u00ebrritjes, nj\u00eb klient shpejt t\u00eb shikoj\u00eb propozimin e vler\u00ebs s\u00eb uebfaqes dhe uebfaqja t\u00eb shpjegon n\u00eb m\u00ebnyr\u00eb t\u00eb p\u00ebrmbledhur pse ata duhet t\u00eb blejn\u00eb produktin tuaj ose t\u00eb p\u00ebrdorin sh\u00ebrbimet tuaja.<\/p>\n Me fjal\u00eb t\u00eb tjera, tregoni klientit p\u00ebrfitimet e blerjes nga ju n\u00eb nj\u00eb deklarat\u00eb t\u00eb shkurt\u00ebr, me ndikim t\u00eb lart\u00eb. Nd\u00ebrsa shitjet online jan\u00eb rritur nga 2.8% n\u00eb 17.1% t\u00eb t\u00eb gjitha shitjeve me pakic\u00eb gjat\u00eb 10 viteve t\u00eb fundit (burimi: ONS), t\u00eb kesh nj\u00eb faqe eCommerce nuk \u00ebsht\u00eb garanci e suksesit. Rritja e jasht\u00ebzakonshme e numrit t\u00eb tregtar\u00ebve online dhe teknikat e sofistikuara dhe […]<\/p>\n","protected":false},"author":1,"featured_media":3005,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[76],"tags":[520,493],"class_list":["post-3003","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce","tag-dyqan-online","tag-online-sales"],"yoast_head":"\n2. B\u00ebni uebfaqen tuaj t\u00eb besueshme<\/h2>\n
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3. B\u00ebni uebfaqen tuaj t\u00eb sigurt p\u00ebr shitje<\/h2>\n
4. Merrni vler\u00ebsime\/reviews<\/h2>\n
5. Prezantimi m\u00eb i mir\u00eb n\u00ebnkupton shitje m\u00eb t\u00eb mir\u00eb<\/h2>\n
\nP\u00ebrve\u00e7 k\u00ebsaj, sigurohuni q\u00eb imazhet t\u00eb jen\u00eb me cil\u00ebsi t\u00eb lart\u00eb, dizajni i faqes s\u00eb internetit \u00ebsht\u00eb paraqitur mir\u00eb dhe i p\u00ebrshtatet biznesit tuaj dhe q\u00eb e gjith\u00eb p\u00ebrmbajtja e shkruar \u00ebsht\u00eb teknikisht e sakt\u00eb.<\/p>\n","protected":false},"excerpt":{"rendered":"