{"id":3895,"date":"2022-04-25T12:00:03","date_gmt":"2022-04-25T10:00:03","guid":{"rendered":"https:\/\/hostinkos.com\/blog\/?p=3895"},"modified":"2022-04-25T12:05:48","modified_gmt":"2022-04-25T10:05:48","slug":"gabimet-e-zakonshme-te-marketingut-me-email-qe-duhen-shmangur","status":"publish","type":"post","link":"https:\/\/hostinkos.com\/blog\/gabimet-e-zakonshme-te-marketingut-me-email-qe-duhen-shmangur\/","title":{"rendered":"Gabimet e zakonshme t\u00eb marketingut me email q\u00eb duhen shmangur"},"content":{"rendered":"

Sot, bizneset fokusohen kryesisht n\u00eb marketingun n\u00eb Instagram, influencuesit n\u00eb YouTube, chatbots n\u00eb faqet e internetit dhe teknika t\u00eb tjera m\u00eb t\u00eb reja t\u00eb marketingut p\u00ebr t\u00eb arritur m\u00eb shum\u00eb njer\u00ebz. Sidoqoft\u00eb, nuk duhet t\u00eb ket\u00eb dyshim se ju duhet t\u00eb p\u00ebrfshini marketingun me email n\u00eb arsenalin tuaj t\u00eb municioneve t\u00eb marketingut.<\/p>\n

\u00cbsht\u00eb e qart\u00eb se marketingu me email \u00ebsht\u00eb nj\u00eb strategji q\u00eb duhet p\u00ebrmir\u00ebsuar dhe nuk duhet anashkaluar. Ne kemi p\u00ebrpiluar nj\u00eb list\u00eb me gabime t\u00eb zakonshme dhe gabime false p\u00ebr t\u00eb shmangur q\u00eb do t’ju ndihmoj\u00eb t\u00eb b\u00ebni m\u00eb shum\u00eb njer\u00ebz t\u00eb hapin emailet dhe buletinet tuaja dhe, m\u00eb e r\u00ebnd\u00ebsishmja, t\u00eb nd\u00ebrmarrin veprime.<\/p>\n

1. Ngat\u00ebrrimi i rreshtit t\u00eb subjektit<\/h3>\n

Do t\u00eb befasoheni kur t\u00eb m\u00ebsoni se sa email dhe buletin me shumic\u00eb d\u00ebrgohen me rretha subjekti absurde apo edhe t\u00eb munguara. Ky \u00ebsht\u00eb nj\u00eb gabim i r\u00ebnd\u00eb q\u00eb do t’ju kushtoj\u00eb jo vet\u00ebm nj\u00eb mund\u00ebsi t\u00eb humbur p\u00ebr emailin e caktuar q\u00eb keni d\u00ebrguar, por gjithashtu do t\u00eb ndikoj\u00eb n\u00eb reputacionin tuaj n\u00eb industri.<\/p>\n

Shumica e tregtar\u00ebve shpesh e anashkalojn\u00eb shkrimin e rreshtit t\u00eb subjektit pasi ata zgjedhin ta b\u00ebjn\u00eb at\u00eb m\u00eb von\u00eb. Megjithat\u00eb, s\u00eb pari duhet t\u00eb shkruani rreshtin e subjektit t\u00eb emailit tuaj, n\u00eb m\u00ebnyr\u00eb q\u00eb t\u00eb keni nj\u00eb ide t\u00eb qart\u00eb p\u00ebr trupin e emailit tuaj. Mbajeni at\u00eb t\u00eb thjesht\u00eb, t\u00eb shkurt\u00ebr dhe informues. B\u00ebrja e tij t\u00ebrheq\u00ebse varet nga p\u00ebrmbajtja e emailit. Nj\u00eb tem\u00eb ose fraz\u00eb t\u00ebrheq\u00ebse p\u00ebr nj\u00eb njoftim t\u00eb ofert\u00ebs speciale do t\u00eb marr\u00eb patjet\u00ebr m\u00eb shum\u00eb p\u00ebrshtypje.<\/p>\n

2. Mos kontrollimi i email tuaj n\u00eb platforma dhe pajisje t\u00eb shum\u00ebfishta<\/h3>\n

\u00cbsht\u00eb e r\u00ebnd\u00ebsishme t\u00eb kontrolloni se si duket emaili juaj n\u00eb shfletues dhe aplikacione t\u00eb shumta p\u00ebrpara se ta d\u00ebrgoni at\u00eb. Pasi t\u00eb keni punuar shum\u00eb n\u00eb p\u00ebrmbajtjen, rreshtin e subjektit dhe dizajnin e emailit tuaj, gj\u00ebja e fundit q\u00eb d\u00ebshironi \u00ebsht\u00eb q\u00eb klient\u00ebt tuaj t\u00eb lexojn\u00eb nj\u00eb mesazh t\u00eb shtremb\u00ebruar t\u00eb emailit.<\/p>\n

Me mjete t\u00eb tilla si emailonacid<\/a>, ju mund t\u00eb kontrolloni se si do t\u00eb duket emaili juaj n\u00eb dhjet\u00ebra aplikacione dhe shfletues. I gjith\u00eb planifikimi dhe kreativiteti pas emailit tuaj do t\u00eb shkoj\u00eb d\u00ebm n\u00ebse imazhet nuk shfaqen si\u00e7 duhet, ose n\u00ebse teksti duket i shtremb\u00ebruar, klient\u00ebt tuaj nuk do t\u00eb jen\u00eb n\u00eb gjendje t\u00eb lexojn\u00eb emailin tuaj.<\/p>\n

3. Mos p\u00ebrdorimi i lidhjeve t\u00eb shkurtra q\u00eb mbahen mend leht\u00eb<\/h3>\n

\u00cbsht\u00eb e r\u00ebnd\u00ebsishme t\u00eb p\u00ebrdorni lidhje t\u00eb shkurtra, t\u00eb paharrueshme dhe t\u00eb besueshme n\u00eb trupin e emailit. P\u00ebr shembull, n\u00ebse jeni n\u00eb procesin e lan\u00e7imit t\u00eb nj\u00eb linje t\u00eb re syze dielli p\u00ebr biznesin tuaj t\u00eb syzeve, mund t\u00eb p\u00ebrdorni www.sunglasses.you si nj\u00eb lidhje t\u00eb shkurt\u00ebr dhe t\u00eb p\u00ebrshtatshme p\u00ebr t\u00eb drejtuar trafikun n\u00eb faqen e produktit tuaj t\u00eb ri.<\/p>\n

P\u00ebrdorimi i lidhjeve t\u00eb shkurtra \u00ebsht\u00eb nj\u00eb m\u00ebnyr\u00eb e shk\u00eblqyer p\u00ebr t\u00eb p\u00ebrforcuar identitetin e mark\u00ebs tuaj dhe p\u00ebr t’u par\u00eb si nj\u00eb entitet inovativ dhe i zgjuar.<\/p>\n

4. Theksimi i butonave t\u00eb thirrjes p\u00ebr veprim<\/h3>\n

Objektivi kryesor i \u00e7do fushate t\u00eb marketingut me email ose komunikimit t\u00eb buletinit \u00ebsht\u00eb q\u00eb marr\u00ebsit t\u00eb nd\u00ebrmarrin veprime duke klikuar mbi nj\u00eb buton ose lidhje n\u00eb mesazh. Nj\u00eb gabim i zakonsh\u00ebm q\u00eb b\u00ebjn\u00eb shumica e tregtar\u00ebve \u00ebsht\u00eb q\u00eb ose t\u00eb p\u00ebrfshijn\u00eb shum\u00eb thirrje p\u00ebr veprim ose m\u00eb pas asnj\u00eb. T\u00eb dyja k\u00ebto gabime ndikojn\u00eb n\u00eb efektivitetin e p\u00ebrgjithsh\u00ebm t\u00eb strategjis\u00eb tuaj t\u00eb post\u00ebs elektronike.<\/p>\n

Shum\u00eb butona thirrje p\u00ebr veprim do t\u00eb rezultojn\u00eb q\u00eb njer\u00ebzit t\u00eb hutohen dhe t\u00eb klikojn\u00eb mbi ato t\u00eb gabuara, ose do t’i irritoj\u00eb ata deri n\u00eb pik\u00ebn ku do t\u00eb t\u00ebrhiqen nga lista juaj e abonimeve. Q\u00ebndroni n\u00eb p\u00ebrfshirjen e nj\u00eb butoni primar thirrje p\u00ebr veprim, n\u00ebse \u00ebsht\u00eb e mundur. Ju d\u00ebshironi q\u00eb emaili juaj t\u00eb jet\u00eb i sakt\u00eb p\u00ebr sa i p\u00ebrket q\u00ebllimit dhe veprimit t\u00eb tij.<\/p>\n

Sigurohuni q\u00eb butoni juaj i thirrjes p\u00ebr veprim t\u00eb ket\u00eb nj\u00eb dizajn t\u00eb thjesht\u00eb por t\u00ebrheq\u00ebs p\u00ebr ta b\u00ebr\u00eb at\u00eb t\u00eb dallohet nga pjesa tjet\u00ebr e p\u00ebrmbajtjes. P\u00ebrdorni tekst t\u00eb shkurt\u00ebr dhe t\u00eb qart\u00eb si “Abonohuni tani”, “Kontrollojeni”, “Bli tani” etj.<\/p>\n

P\u00ebr m\u00eb tep\u00ebr, \u00ebsht\u00eb e r\u00ebnd\u00ebsishme t\u00eb p\u00ebrfshini nj\u00eb CTA p\u00ebr \u00e7regjistrimin n\u00eb buletinin tuaj. Kjo zakonisht vendoset n\u00eb fund t\u00eb emailit n\u00eb tekst shum\u00eb m\u00eb t\u00eb vog\u00ebl p\u00ebr t’u dh\u00ebn\u00eb abonent\u00ebve tuaj mund\u00ebsin\u00eb q\u00eb t\u00eb t\u00ebrhiqen nga buletinet dhe emailet tuaja.<\/p>\n

5. D\u00ebrgimi i emailve n\u00eb koh\u00ebn e gabuar<\/h3>\n

Koha \u00ebsht\u00eb kritike q\u00eb nj\u00eb strategji e marketingut me email t\u00eb jet\u00eb e suksesshme. Koha \u00ebsht\u00eb edhe m\u00eb e r\u00ebnd\u00ebsishme kur abonent\u00ebt tuaj jan\u00eb t\u00eb shp\u00ebrndar\u00eb n\u00eb t\u00eb gjith\u00eb bot\u00ebn. Ju duhet t\u00eb merrni parasysh se \u00e7far\u00eb lloj emaili po d\u00ebrgoni, dhe n\u00eb cil\u00ebn or\u00eb t\u00eb dit\u00ebs dhe n\u00eb cil\u00ebn dit\u00eb t\u00eb jav\u00ebs.<\/p>\n

Edhe pse nuk ka asnj\u00eb dit\u00eb ose or\u00eb fikse p\u00ebr t\u00eb siguruar suksesin e emailit tuaj, \u00ebsht\u00eb e men\u00e7ur t\u00eb merrni parasysh se ku jan\u00eb t\u00eb vendosur abonent\u00ebt tuaj. Nj\u00eb email p\u00ebrcjell\u00ebs masiv t\u00eb h\u00ebn\u00ebn n\u00eb m\u00ebngjes mund t\u00eb mos jet\u00eb alternativa m\u00eb e mir\u00eb. N\u00eb m\u00ebnyr\u00eb t\u00eb ngjashme, nj\u00eb email i njoftimit p\u00ebr nisjen e produktit t\u00eb ri n\u00eb mesnat\u00eb mund t\u00eb kaloj\u00eb pa u v\u00ebn\u00eb re.<\/p>\n

Ju mund t\u00eb p\u00ebrdorni Google Analytics p\u00ebr t\u00eb studiuar sjelljet e audienc\u00ebs suaj t\u00eb synuar n\u00eb lidhje me dit\u00ebt dhe koh\u00ebt q\u00eb ata ka t\u00eb ngjar\u00eb t\u00eb lexojn\u00eb emailet e tyre.<\/p>\n

6. Teprimi me p\u00ebrmbajtje multimediale<\/h3>\n

Shum\u00eb tregtar\u00eb e vendosin suksesin e emailit t\u00eb tyre n\u00eb duart e p\u00ebrmbajtjes s\u00eb r\u00ebnd\u00eb multimediale, si fotot e aksioneve, imazhet e baner\u00ebve, gif-et dhe videot e shkurtra. Nd\u00ebrsa p\u00ebrdorimi i p\u00ebrmbajtjes multimediale \u00ebsht\u00eb nj\u00eb m\u00ebnyr\u00eb e shk\u00eblqyeshme p\u00ebr t\u00eb t\u00ebrhequr syrin dhe p\u00ebr t’i mbajtur njer\u00ebzit t\u00eb mb\u00ebrthyer pas emailit tuaj, teprimi i p\u00ebrmbajtjes multimediale do ta b\u00ebj\u00eb emailin tuaj t\u00eb r\u00ebnd\u00eb dhe do t\u00eb duket paksa i \u00e7rregullt.<\/p>\n

Nd\u00ebrsa p\u00ebrdorimi i grafikave t\u00eb thjeshta \u00ebsht\u00eb nj\u00eb m\u00ebnyr\u00eb e zgjuar p\u00ebr t\u00eb p\u00ebrfshir\u00eb p\u00ebrmbajtje multimediale, \u00ebsht\u00eb e r\u00ebnd\u00ebsishme t\u00eb mbani mend se nj\u00eb dizajn i thjesht\u00eb do t\u00eb shkoj\u00eb shum\u00eb n\u00eb krahasim me nj\u00eb dizajn t\u00eb komplikuar dhe t\u00ebrheq\u00ebs.<\/p>\n

N\u00ebse e gjeni veten duke b\u00ebr\u00eb k\u00ebto gabime, at\u00ebher\u00eb \u00ebsht\u00eb koha t’i rregulloni ato. Dhe mos u shqet\u00ebsoni, pasi k\u00ebto jan\u00eb gabime t\u00eb zakonshme t\u00eb marketingut me email t\u00eb b\u00ebra nga tregtar\u00ebt n\u00eb mbar\u00eb bot\u00ebn. Rregullimi i k\u00ebtyre gabimeve do t’ju ndihmoj\u00eb t\u00eb p\u00ebrshpejtoni p\u00ebrpjekjet tuaja t\u00eb marketingut me email dhe t\u00eb merrni rezultatet q\u00eb keni k\u00ebrkuar.<\/p>\n","protected":false},"excerpt":{"rendered":"

Sot, bizneset fokusohen kryesisht n\u00eb marketingun n\u00eb Instagram, influencuesit n\u00eb YouTube, chatbots n\u00eb faqet e internetit dhe teknika t\u00eb tjera m\u00eb t\u00eb reja t\u00eb marketingut p\u00ebr t\u00eb arritur m\u00eb shum\u00eb njer\u00ebz. Sidoqoft\u00eb, nuk duhet t\u00eb ket\u00eb dyshim se ju duhet t\u00eb p\u00ebrfshini marketingun me email […]<\/p>\n","protected":false},"author":1,"featured_media":3896,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_hsk_cluster_id":0,"_hsk_is_pillar":false,"_hsk_keyword":"","_hsk_keyword_volume":0,"_hsk_keyword_kd":0,"_hsk_quality_score":0,"_hsk_word_count":0,"_hsk_cluster_status":"draft","_hsk_internal_links":0,"_hsk_author_id":0,"_hsk_last_reviewed":"","_hsk_human_reviewed":false,"_hsk_has_citations":false,"footnotes":""},"categories":[188],"tags":[539,730,366],"class_list":["post-3895","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","tag-business","tag-common-mistakes","tag-email-marketing"],"yoast_head":"\nGabimet e zakonshme t\u00eb marketingut me email q\u00eb duhen shmangur<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hostinkos.com\/blog\/gabimet-e-zakonshme-te-marketingut-me-email-qe-duhen-shmangur\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gabimet e zakonshme t\u00eb marketingut me email q\u00eb duhen shmangur\" \/>\n<meta property=\"og:description\" content=\"Sot, bizneset fokusohen kryesisht n\u00eb marketingun n\u00eb Instagram, influencuesit n\u00eb YouTube, chatbots n\u00eb faqet e internetit dhe teknika t\u00eb tjera m\u00eb t\u00eb reja t\u00eb marketingut p\u00ebr t\u00eb arritur m\u00eb shum\u00eb njer\u00ebz. 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