{"id":4163,"date":"2022-07-26T11:59:24","date_gmt":"2022-07-26T09:59:24","guid":{"rendered":"https:\/\/hostinkos.com\/blog\/?p=4163"},"modified":"2022-07-26T12:14:30","modified_gmt":"2022-07-26T10:14:30","slug":"6-parime-per-ta-bere-mesazhin-tuaj-reklamues-te-ngjitet","status":"publish","type":"post","link":"https:\/\/hostinkos.com\/blog\/6-parime-per-ta-bere-mesazhin-tuaj-reklamues-te-ngjitet\/","title":{"rendered":"6 parime p\u00ebr ta b\u00ebr\u00eb mesazhin tuaj reklamues t\u00eb ngjitet"},"content":{"rendered":"

Ju keni gjetur domenin<\/a> ideal dhe web hostin<\/a> m\u00eb t\u00eb mir\u00eb p\u00ebr biznesin tuaj. Ju keni zgjedhur bashk\u00ebpun\u00ebtor\u00ebt e duhur dhe keni arritur ta b\u00ebni produktin ose sh\u00ebrbimin tuaj konkurrues. Deri k\u00ebtu mir\u00eb! Por \u00e7far\u00eb ndodh me reklamat? P\u00ebr t\u00eb kaluar nj\u00eb kilometer shtes\u00eb, ju e dini shum\u00eb mir\u00eb se reklamimi duhet t\u00eb zbatohet n\u00eb strategjin\u00eb tuaj n\u00eb m\u00ebnyr\u00eb t\u00eb fuqishme. Si do t\u00eb arrini t\u00eb reklamoni biznesin tuaj me sukses? Si do t\u00eb arrini t\u00eb p\u00ebrcillni nj\u00eb mesazh reklamues q\u00eb klient\u00ebt tuaj t\u00eb mundsh\u00ebm nuk do ta kalojn\u00eb, por do ta kujtojn\u00eb p\u00ebr nj\u00eb koh\u00eb t\u00eb gjat\u00eb?<\/p>\n

Shpresojm\u00eb t’u japim p\u00ebrgjigje k\u00ebtyre pyetjeve, duke diskutuar p\u00ebr nj\u00eb model q\u00eb nuk e dinim se ekzistonte. Ky model quhet S.U.C.C.E.S. dhe \u00ebsht\u00eb zhvilluar n\u00eb lib\u00ebr me emrin “Made to Stick”, frym\u00ebzuar nga Chip Heath & Dan Heath. N\u00eb thelb, S.U.C.C.E.S. p\u00ebrb\u00ebhet nga sekrete q\u00eb mund t\u00eb b\u00ebjn\u00eb \u00e7do mesazh t\u00eb mbetet i ngulitur n\u00eb kujtes\u00ebn e marr\u00ebsit. Ky model vlen p\u00ebr \u00e7do ide t\u00eb vetme, por ne do t\u00eb p\u00ebrqendrohemi n\u00eb pjes\u00ebn e reklam\u00ebs dhe mark\u00ebs pasi e konsiderojm\u00eb k\u00ebt\u00eb si perspektiv\u00ebn m\u00eb interesante p\u00ebr ju.<\/p>\n

Pra, t\u00eb shkojm\u00eb p\u00ebrpara dhe t\u00eb shohim 6 parimet q\u00eb mund t’i b\u00ebjn\u00eb reklamat tuaja t\u00eb paharrueshme dhe p\u00ebr rrjedhoj\u00eb t\u00eb suksesshme.<\/p>\n

1. Simple – Flisni thjesht!<\/h2>\n

Mendoni p\u00ebr informacionin e vet\u00ebm dhe t\u00eb r\u00ebnd\u00ebsish\u00ebm q\u00eb do t\u00eb d\u00ebshironit q\u00eb marr\u00ebsit t\u00eb mbanin mend dhe t\u00eb bazoni reklam\u00ebn tuaj mbi t\u00eb! P\u00ebrpiquni t\u00eb mos \u201cshtrydhni\u201d 10 informacione t\u00eb ndryshme n\u00eb hap\u00ebsir\u00ebn dhe koh\u00ebn e kufizuar t\u00eb nj\u00eb reklame, sepse k\u00ebto patjet\u00ebr do t\u00eb shkojn\u00eb d\u00ebm. P\u00ebrdorni nj\u00eb gjuh\u00eb t\u00eb thjesht\u00eb dhe krijoni nj\u00eb reklam\u00eb. A e intrigon klientin potencial t\u00eb m\u00ebsoj\u00eb m\u00eb shum\u00eb? N\u00ebse po, at\u00ebher\u00eb jeni n\u00eb rrug\u00ebn e duhur. Nj\u00eb shembull i mir\u00eb \u00ebsht\u00eb ajo reklam\u00eb nga Apple q\u00eb ka t\u00eb gjitha sa m\u00eb vijon:<\/p>\n\n\n

\nhttps:\/\/www.youtube.com\/watch?v=E98Eyl5Et0w&feature=emb_title\n<\/div><\/figure>\n\n\n

2. Unexpected – \u201cJo\u201d parashikueshm\u00ebris\u00eb<\/h2>\n

\u00c7far\u00eb do t\u00eb priste dikush nga nj\u00eb reklam\u00eb e produkteve ose sh\u00ebrbimeve t\u00eb ngjashme me tuajat? Sigurisht, ju e dini p\u00ebrgjigjen! Pra, n\u00ebse d\u00ebshironi t\u00eb b\u00ebni ndryshimin, q\u00ebndroni larg k\u00ebsaj dhe \u00e7do gj\u00ebje t\u00eb parashikueshme. Marr\u00ebsi do t\u00eb kujtoj\u00eb shum\u00eb m\u00eb leht\u00eb di\u00e7ka q\u00eb e kishte z\u00ebn\u00eb n\u00eb befasi ose di\u00e7ka q\u00eb nuk e kishte par\u00eb t\u00eb vinte nga ju! Por kini kujdes q\u00eb t\u00eb mos jeni t\u00eb p\u00ebrs\u00ebritur dhe sigurisht, flisni gjithmon\u00eb t\u00eb v\u00ebrtet\u00ebn. Nj\u00eb surpriz\u00eb \u00ebsht\u00eb\u2026 nj\u00eb surpriz\u00eb vet\u00ebm p\u00ebr her\u00eb t\u00eb par\u00eb.<\/p>\n

3. Concrete – Qart\u00ebso mesazhet<\/h2>\n

Konceptet abstrakte nuk sjellin rezultatet e d\u00ebshiruara! Gjeni m\u00ebnyr\u00ebn p\u00ebr t\u00eb shprehur qart\u00eb dhe n\u00eb m\u00ebnyr\u00eb specifike at\u00eb q\u00eb d\u00ebshironi. P\u00ebrdorni shembuj nga jeta e p\u00ebrditshme ose informacione shqisore, krijoni imazhe n\u00eb mendjen e marr\u00ebsit! K\u00ebshtu do ta ndihmoni audienc\u00ebn tuaj t\u00eb kuptoj\u00eb mesazhin tuaj menj\u00ebher\u00eb.<\/p>\n

Kompania Boeri q\u00eb prodhon dhe shet helmeta p\u00ebr skiator\u00eb, b\u00ebn t\u00eb gjitha sa vijon. P\u00ebr t\u00eb pasur sukses n\u00eb shprehjen e siguris\u00eb se helmetat e tyre jan\u00eb efektive dhe mbrojn\u00eb p\u00ebrdoruesit, ata nuk p\u00ebrdorin fjal\u00ebt q\u00eb sapo kemi p\u00ebrdorur dhe jan\u00eb mjaft t\u00eb zakonshme. P\u00ebrkundrazi, ata shkojn\u00eb me imazhe t\u00eb fuqishme si kjo:<\/p>\n\n\n

\"\"<\/figure>\n\n\n

4. Credible – Mos lini asnj\u00eb dyshim<\/h2>\n

\u00cbsht\u00eb e r\u00ebnd\u00ebsishme t\u00eb bindni marr\u00ebsin se mesazhi juaj \u00ebsht\u00eb i besuesh\u00ebm. P\u00ebr k\u00ebt\u00eb q\u00ebllim, ju mund t\u00eb gjeni ndihm\u00eb n\u00eb statistika, d\u00ebshmi, klient\u00eb t\u00eb suksessh\u00ebm, oferta provash falas. N\u00ebse mundeni, jepini marr\u00ebsit nj\u00eb shans p\u00ebr t\u00eb par\u00eb vet\u00eb besueshm\u00ebrin\u00eb e mesazhit!<\/p>\n

5. Emotion – Shtoni emocionin n\u00eb kombinim<\/h2>\n

\u00c7far\u00eb lloj emocioni do t\u00eb d\u00ebshironit t\u00eb shkaktonit te marr\u00ebsit e mesazhit tuaj reklamues? A \u00ebsht\u00eb pik\u00ebllimi, zem\u00ebrimi, g\u00ebzimi, optimizmi, entuziazmi? Sido q\u00eb t\u00eb jet\u00eb, investoni n\u00eb t\u00eb. P\u00ebr k\u00ebt\u00eb q\u00ebllim, teknika e tre “pse” do t’ju ndihmoj\u00eb. P\u00ebr ta th\u00ebn\u00eb thjesht, pyesni vazhdimisht veten pse. Me shum\u00eb mund\u00ebsi do t\u00eb d\u00ebshironi t\u00eb ndaloni pas pyetjes s\u00eb par\u00eb, por me pak p\u00ebrpjekje do t\u00eb arrini aty ku duhet.<\/p>\n

P\u00ebr shembull, n\u00ebse do t\u00eb ishit Google, kjo teknik\u00eb do t\u00eb ishte e zbatueshme: Pse dikush p\u00ebrdor k\u00ebrkimin n\u00eb Google? P\u00ebr t\u00eb gjetur informacion. Pse t\u00eb gjeni informacion? Sepse ai d\u00ebshiron t\u00eb b\u00ebj\u00eb di\u00e7ka. Pse d\u00ebshiron t\u00eb b\u00ebj\u00eb di\u00e7ka? Sepse ai d\u00ebshiron t\u00eb jet\u00eb n\u00eb kontakt me njer\u00ebzit rreth tij dhe t\u00eb b\u00ebj\u00eb jet\u00ebn e tij m\u00eb t\u00eb mir\u00eb. K\u00ebtu gjendet thelbi i mesazhit tuaj, n\u00eb p\u00ebrgjigjen e tret\u00eb!<\/p>\n

6. Stories – Ndani histori<\/h2>\n

“S” e fundit korrespondon me “historit\u00eb” sepse kjo \u00ebsht\u00eb nj\u00eb m\u00ebnyr\u00eb shum\u00eb efektive p\u00ebr t’i b\u00ebr\u00eb mesazhet tuaja t\u00eb paharrueshme. P\u00ebrdorni histori q\u00eb p\u00ebrfshijn\u00eb t\u00eb gjitha sa m\u00eb sip\u00ebr! Nj\u00eb histori e mrekullueshme \u00ebsht\u00eb ngulitur n\u00eb kujtes\u00ebn tuaj, frym\u00ebzon marr\u00ebsin dhe me shum\u00eb mund\u00ebsi e motivon at\u00eb t\u00eb veproj\u00eb! Kjo \u00ebsht\u00eb pik\u00ebrisht arsyeja pse ju duhet. Shtoni nj\u00eb mister, l\u00ebreni shikuesin t\u00eb hamend\u00ebsoj ose t’i drejtoj\u00eb nj\u00eb pyetje vet\u00ebs. P\u00ebrve\u00e7 k\u00ebsaj, mund t\u00eb p\u00ebrpiqeni t\u00eb paraqisni problemet s\u00eb bashku me zgjidhjet e tyre.<\/p>\n

Pra, ky ishte modeli S.U.C.C.E.S., t\u00eb cilin mund ta p\u00ebrdorni si prov\u00eb, sa her\u00eb q\u00eb p\u00ebrgatitni nj\u00eb reklam\u00eb t\u00eb re. A \u00ebsht\u00eb e thjesht\u00eb? A \u00ebsht\u00eb e parashikueshme? K\u00ebto pyetje p\u00ebrfundimisht do t’ju \u00e7ojn\u00eb n\u00eb rezultatin m\u00eb t\u00eb mir\u00eb t\u00eb mundsh\u00ebm. Pa\u00e7 fat!<\/p>","protected":false},"excerpt":{"rendered":"

Ju keni gjetur domenin ideal dhe web hostin m\u00eb t\u00eb mir\u00eb p\u00ebr biznesin tuaj. Ju keni zgjedhur bashk\u00ebpun\u00ebtor\u00ebt e duhur dhe keni arritur ta b\u00ebni produktin ose sh\u00ebrbimin tuaj konkurrues. Deri k\u00ebtu mir\u00eb! Por \u00e7far\u00eb ndodh me reklamat? P\u00ebr t\u00eb kaluar nj\u00eb kilometer shtes\u00eb, ju […]<\/p>\n","protected":false},"author":1,"featured_media":4167,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[188],"tags":[787,53,788,789],"class_list":["post-4163","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","tag-advertising","tag-marketing","tag-principles","tag-success"],"yoast_head":"\n6 parime p\u00ebr ta b\u00ebr\u00eb mesazhin tuaj reklamues t\u00eb ngjitet<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hostinkos.com\/blog\/6-parime-per-ta-bere-mesazhin-tuaj-reklamues-te-ngjitet\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 parime p\u00ebr ta b\u00ebr\u00eb mesazhin tuaj reklamues t\u00eb ngjitet\" \/>\n<meta property=\"og:description\" content=\"Ju keni gjetur domenin ideal dhe web hostin m\u00eb t\u00eb mir\u00eb p\u00ebr biznesin tuaj. Ju keni zgjedhur bashk\u00ebpun\u00ebtor\u00ebt e duhur dhe keni arritur ta b\u00ebni produktin ose sh\u00ebrbimin tuaj konkurrues. Deri k\u00ebtu mir\u00eb! Por \u00e7far\u00eb ndodh me reklamat? 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