{"id":639,"date":"2021-09-08T21:49:55","date_gmt":"2021-09-08T19:49:55","guid":{"rendered":"https:\/\/hostinkos.com\/blog\/?p=639"},"modified":"2021-09-08T21:49:57","modified_gmt":"2021-09-08T19:49:57","slug":"cfare-eshte-google-analytics-dhe-si-do-ta-ndryshoje-uebfaqen-time","status":"publish","type":"post","link":"https:\/\/hostinkos.com\/blog\/cfare-eshte-google-analytics-dhe-si-do-ta-ndryshoje-uebfaqen-time\/","title":{"rendered":"\u00c7far\u00eb \u00ebsht\u00eb Google Analytics dhe si mund t\u00eb ndryshoj\u00eb uebfaqen tuaj?"},"content":{"rendered":"<p>Kur b\u00ebhet fjal\u00eb p\u00ebr t\u00eb kuptuar performanc\u00ebn e uebfaqes, fjala e urt\u00eb e Drucker-it akoma ting\u00ebllon e v\u00ebrtet\u00eb, &#8220;Ajo q\u00eb matet, menaxhohet&#8221;.<\/p>\n<p>M\u00ebnyra se si pronar\u00ebt e uebfaqeve e din\u00eb n\u00ebse po funksionojn\u00eb p\u00ebrpjekjet e marketingut \u00ebsht\u00eb duke e par\u00eb at\u00eb q\u00eb ka ndodhur n\u00eb t\u00eb kaluar\u00ebn dhe duke krahasuar se sa mir\u00eb po b\u00ebn nj\u00eb uebfaqe n\u00eb t\u00eb tashmen kundrejt performanc\u00ebs s\u00eb kaluar.<\/p>\n<p>M\u00ebnyra e vetme p\u00ebr t\u00eb krahasuar t\u00eb kaluar\u00ebn me t\u00eb tashm\u00ebn \u00ebsht\u00eb p\u00ebrmes p\u00ebrdorimit t\u00eb t\u00eb dh\u00ebnave analitike.<\/p>\n<h2>\u00c7far\u00eb \u00ebsht\u00eb Analiza e Uebfaqes (Website Analytics)?<\/h2>\n<p>Analytics \u00ebsht\u00eb emri q\u00eb i \u00ebsht\u00eb dh\u00ebn\u00eb matjes s\u00eb performanc\u00ebs s\u00eb uebfaqes, ve\u00e7an\u00ebrisht pasi nd\u00ebrlidhet me njer\u00ebzit q\u00eb vizitojn\u00eb nj\u00eb uebfaqe, duke q\u00ebndruar p\u00ebr ca koh\u00eb, duke par\u00eb faqe, duke par\u00eb video, duke bler\u00eb gj\u00ebra, duke shkarkuar broshura dhe duke u kthyer p\u00ebrs\u00ebri.<\/p>\n<p><strong>Analytics ka t\u00eb b\u00ebj\u00eb me:<\/strong><\/p>\n<ul>\n<li>Numrin e transaksioneve t\u00eb blerjes dhe totalin<\/li>\n<li>Numrin e vizitor\u00ebve<\/li>\n<li>Klikimet n\u00eb veg\u00ebza n\u00eb dhe brenda uebfaqes<\/li>\n<li>Koston e Reklamimit<\/li>\n<li>Sa vizitor\u00eb largohen pasi shikojn\u00eb nj\u00eb faqe<\/li>\n<li>Nga cilat faqe vizitor\u00ebt tentojn\u00eb t\u00eb largohen<\/li>\n<li>\u00c7far\u00eb faqe vizitohen m\u00eb shumt\u00eb<\/li>\n<li>Kontributi nga mediat sociale, paguaj p\u00ebr klikim, trafiku i motor\u00ebve t\u00eb k\u00ebrkimit dhe referime t\u00eb tjera n\u00eb uebfaqe<\/li>\n<\/ul>\n<p>Secila nga sa m\u00eb sip\u00ebr p\u00ebrfshin nj\u00eb ose m\u00eb shum\u00eb matje ose matje t\u00eb di\u00e7kaje q\u00eb nd\u00ebrlidhet me performanc\u00ebn e uebfaqes. Metrikat mund t\u00eb jen\u00eb num\u00ebrime, shuma ose mesatare, si numri i vizitor\u00ebve, numri i transaksioneve ose kostoja mesatare p\u00ebr klikim.<\/p>\n<p>Metrikat gjithashtu mund t\u00eb jen\u00eb raporte duke krahasuar dy vlera t\u00eb tjera, si pjes\u00ebtimi i numrit t\u00eb vizitor\u00ebve q\u00eb largohen pasi shikojn\u00eb vet\u00ebm nj\u00eb faqe kundrejt numrit t\u00eb p\u00ebrgjithsh\u00ebm t\u00eb vizitor\u00ebve n\u00eb uebfaqe (duke ju dh\u00ebn\u00eb norm\u00ebn e k\u00ebrcimit [ang. bounce rate]- nj\u00eb p\u00ebrqindje ose raport.<\/p>\n<h2>Si ta merrni Google Analytics n\u00eb uebfaqen tuaj?<\/h2>\n<p>Google Analytics \u00ebsht\u00eb pa pages\u00eb dhe varet nga ju t\u00eb ndiqni disa hapa n\u00eb m\u00ebnyr\u00eb q\u00eb ta instaloni dhe aktivizoni n\u00eb uebfaqen tuaj:<\/p>\n<ol>\n<li>Shkoni n\u00eb faqen e <em>Google Analytics<\/em> &#8211; <a href=\"http:\/\/www.google.com\/analytics\/\">www.google.com\/analytics\/<\/a><\/li>\n<li>Regjistrohuni p\u00ebr nj\u00eb llogari falas (ose identifikohuni n\u00ebse jeni regjistruar tashm\u00eb)<\/li>\n<li>Vendosni nj\u00eb property &#8211; <a href=\"http:\/\/support.google.com\/analytics\/answer\/1042508\">support.google.com\/analytics\/answer\/1042508<\/a><\/li>\n<li>Vendosni nj\u00eb pamje (view)- <a href=\"http:\/\/support.google.com\/analytics\/answer\/1009714\">support.google.com\/analytics\/answer\/1009714<\/a><\/li>\n<li>Shtoni kodin n\u00eb uebfaqen tuaj &#8211; <a href=\"http:\/\/support.google.com\/analytics\/answer\/1008080\">support.google.com\/analytics\/answer\/1008080<\/a><\/li>\n<\/ol>\n<p>N\u00ebse jeni duke p\u00ebrdorur WordPress, hapi 5 m\u00eb lart mund t\u00eb jet\u00eb aq i leht\u00eb sa shtimi i nj\u00eb shtojce Google Analytics n\u00eb llogarin\u00eb tuaj. P\u00ebr performanc\u00eb super t\u00eb shpejt\u00eb t\u00eb WordPress, merrni parasysh p\u00ebrdorimin e shtojc\u00ebs <em>Flying Analytics<\/em> nga <em>WP Speed Matters<\/em>. Instaloni duke ndjekur k\u00ebta hapa:<\/p>\n<ol>\n<li>Hyni n\u00eb <em>WordPress Admin<\/em><\/li>\n<li>Klikoni n\u00eb <em>Plugins<\/em> -&gt; <em>Add New<\/em><\/li>\n<li>K\u00ebrkoni p\u00ebr <em>Flying Analytics<\/em><\/li>\n<li>Klikoni <em>Install<\/em>, pastaj <em>Activate<\/em><\/li>\n<li>Klikoni <em>Settings<\/em> -&gt; <em>Flying Analytics<\/em> dhe konfiguroni<\/li>\n<\/ol>\n<p>P\u00ebr t\u00eb shtuar Google Analytics n\u00eb WordPress, do t&#8217;ju duhet ID-ja juaj e Ndjekjes [ang. Analytics Tracking ID] s\u00eb Google Analytics, e cila mund t\u00eb gjendet duke ndjekur k\u00ebt\u00eb udh\u00ebzues hap pas hapi:<\/p>\n<ol>\n<li>Hyni n\u00eb <em>Google Analytics<\/em> n\u00eb <a href=\"http:\/\/google.com\/analytics\/\">google.com\/analytics\/<\/a><\/li>\n<li>Klikoni <em>Admin<\/em><\/li>\n<li>Zgjidhni llogarin\u00eb tuaj nga kolona <em>Account<\/em><\/li>\n<li>Zgjidhni <em>Property<\/em> tuaj nga kolona <em>Property<\/em><\/li>\n<li>N\u00ebn property, klikoni <em>Tracking Info<\/em> -&gt; <em>Tracking Code<\/em><\/li>\n<\/ol>\n<p>6. Shikoni n\u00eb krye t\u00eb faqes p\u00ebr <em>Tracking ID<\/em> tuaj<\/p>\n<h2>Si funksionon softueri i Web Analytics?<\/h2>\n<p>N\u00eb m\u00ebnyr\u00eb q\u00eb t\u00eb monitorohet se nga vijn\u00eb vizitor\u00ebt, \u00e7far\u00eb p\u00ebrmbajtje shikojn\u00eb (konsumojn\u00eb), lidhjet q\u00eb klikojn\u00eb, koh\u00ebn q\u00eb kalojn\u00eb, produktet q\u00eb blejn\u00eb etj., softueri i web analytics funksionon bazuar n\u00eb sistemin e tagjeve [ang. tag] dhe gjurm\u00ebve [ang track].<\/p>\n<p>Shumica e platformave t\u00eb analizave t\u00eb internetit mb\u00ebshteten tek pronar\u00ebt e uebfaqeve q\u00eb shtojn\u00eb pak nga JavaScript n\u00eb secil\u00ebn faqe t\u00eb uebfaqes s\u00eb tyre. Ky kod ndjek\u00ebs \u00ebsht\u00eb nj\u00eb skenar q\u00eb &#8220;ndizet&#8221; ose ekzekutohet sa her\u00eb q\u00eb ngarkohet nj\u00eb faqe.<\/p>\n<p>Kur ekzekutohet skenari i analiz\u00ebs, ai d\u00ebrgon informacione n\u00eb nj\u00eb server q\u00eb mbledh dhe ruan t\u00eb dh\u00ebnat n\u00eb nj\u00eb baz\u00eb t\u00eb dh\u00ebnash qendrore. Ky server mund t\u00eb operohet nga nj\u00eb pal\u00eb e tret\u00eb, si Google, ose mund t\u00eb funksionoj\u00eb n\u00eb t\u00eb nj\u00ebjtin server me uebfaqen q\u00eb gjurmohet dhe t\u00eb jet\u00eb plot\u00ebsisht n\u00ebn kontrollin e pronarit t\u00eb uebfaqes, pa asnj\u00eb p\u00ebrfshirje t\u00eb pal\u00ebs s\u00eb tret\u00eb.<\/p>\n<p>Analytics skriptet, ve\u00e7an\u00ebrisht ato t\u00eb hostuara nga nd\u00ebrmarrjet e pal\u00ebve t\u00eb treta, p\u00ebrdorin ID-t\u00eb unike p\u00ebr t\u00eb ndar\u00eb nj\u00eb klient nga tjetri. Ata gjithashtu lidhin nj\u00eb domen me nj\u00eb ID n\u00eb m\u00ebnyr\u00eb q\u00eb dikush t\u00eb mos mund t\u00eb p\u00ebrdor\u00eb ID t\u00eb gabuar dhe t\u00eb b\u00ebj\u00eb nj\u00eb rr\u00ebmuj\u00eb t\u00eb t\u00eb dh\u00ebnave analitike t\u00eb nj\u00eb faqe tjet\u00ebr.<\/p>\n<h2>Cilat kompani ofrojn\u00eb analiza t\u00eb faqeve t\u00eb internetit p\u00ebrve\u00e7 Google?<\/h2>\n<p>Le t\u00eb mos e harrojm\u00eb faktin q\u00eb Google Analytics \u00ebsht\u00eb falas. N\u00ebse d\u00ebshironi krahasime me platforma t\u00eb ngjashme, ose do t\u00eb duhet t\u00eb paguani p\u00ebr softuerin, t\u00eb paguani nj\u00eb tarif\u00eb abonimi mujor ose t\u00eb sakrifikoni disa karakteristika p\u00ebr ta mbajtur koston tuaj zero.<\/p>\n<h3>Alternativa falas t\u00eb Google Analytics<\/h3>\n<p><a href=\"https:\/\/matomo.org\/\"><strong>Matomo<\/strong><\/a>\u00a0(formerly Piwik)<\/p>\n<p><a href=\"http:\/\/www.openwebanalytics.com\/\"><strong>Open Web Analytics<\/strong><\/a><\/p>\n<h3>Alternativat Freemium t\u00eb Google Analytics<\/h3>\n<p><a href=\"https:\/\/clicky.com\/\"><strong>Clicky<\/strong><\/a><\/p>\n<p><a href=\"https:\/\/statcounter.com\/\"><strong>StatCounter<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kur b\u00ebhet fjal\u00eb p\u00ebr t\u00eb kuptuar performanc\u00ebn e uebfaqes, fjala e urt\u00eb e Drucker-it akoma ting\u00ebllon e v\u00ebrtet\u00eb, &#8220;Ajo q\u00eb matet, menaxhohet&#8221;. M\u00ebnyra se si pronar\u00ebt e uebfaqeve e din\u00eb n\u00ebse po funksionojn\u00eb p\u00ebrpjekjet e marketingut \u00ebsht\u00eb duke e par\u00eb at\u00eb q\u00eb ka ndodhur n\u00eb [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2765,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[188],"tags":[234,235,212],"class_list":["post-639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","tag-google-analytics","tag-internet","tag-website"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u00c7far\u00eb \u00ebsht\u00eb Google Analytics dhe si mund t\u00eb ndryshoj\u00eb uebfaqen tuaj?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hostinkos.com\/blog\/cfare-eshte-google-analytics-dhe-si-do-ta-ndryshoje-uebfaqen-time\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00c7far\u00eb \u00ebsht\u00eb Google Analytics dhe si mund t\u00eb ndryshoj\u00eb uebfaqen tuaj?\" \/>\n<meta property=\"og:description\" content=\"Kur b\u00ebhet fjal\u00eb p\u00ebr t\u00eb kuptuar performanc\u00ebn e uebfaqes, fjala e urt\u00eb e Drucker-it akoma ting\u00ebllon e v\u00ebrtet\u00eb, &#8220;Ajo q\u00eb matet, menaxhohet&#8221;. M\u00ebnyra se si pronar\u00ebt e uebfaqeve e din\u00eb n\u00ebse po funksionojn\u00eb p\u00ebrpjekjet e marketingut \u00ebsht\u00eb duke e par\u00eb at\u00eb q\u00eb ka ndodhur n\u00eb [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hostinkos.com\/blog\/cfare-eshte-google-analytics-dhe-si-do-ta-ndryshoje-uebfaqen-time\/\" \/>\n<meta property=\"og:site_name\" content=\"Hostinkos Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/hostinkos\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-08T19:49:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-08T19:49:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hostinkos.com\/blog\/wp-content\/uploads\/2021\/03\/google-analytics-website.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"643\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta 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